You Built It With AI. Now Let's Make It Production-Ready.
Architecture rescue, marketing strategy, and fractional CTO/CMO support for startup founders who shipped fast and need to ship right.
Which Jamie Are You?
Five common situations founders face. Each needs a different starting point.
"App has paying customers, growing fast, but codebase cannot keep up"
Primary Pain: Architecture collapse — every deploy breaks something
Smacktech Fit: Architecture rescue: audit, refactor, CI/CD, test suite
"Large prospect interested but cannot pass security review"
Primary Pain: No proper architecture, no docs, no deployment pipeline
Smacktech Fit: Enterprise architecture: cloud, security, compliance
"App works but adding features is agonisingly slow"
Primary Pain: Technical debt spiral — codebase is unmaintainable
Smacktech Fit: Codebase rescue: domain boundaries, refactoring, modernisation
"Built and launched but zero customers"
Primary Pain: No product-market fit, no distribution, no audience
Smacktech Fit: Marketing intervention: positioning, audience, channels, GTM
"Doing everything alone, exhausted, losing motivation"
Primary Pain: Cannot be founder + engineer + marketer + support
Smacktech Fit: Full venture studio support: tech + marketing + strategy
Self-Diagnostic
Not sure where to start? Answer these four questions.
1. Do you have paying customers?
No → Start with a Marketing Diagnostic. We assess your positioning, audience, channels, and GTM strategy to find your first customers.
Yes → Continue to next question.
2. Can you add features without breaking things?
No → Start with an Architecture Health Check. We audit your codebase, define domain boundaries, and build a remediation plan.
Yes → Continue to next question.
3. Can you pass an enterprise security review?
No → Start with an Architecture Health Check. We address cloud architecture, security, compliance, and deployment pipeline gaps.
Yes → Start with a Marketing Diagnostic for growth optimisation.
4. Are you doing everything alone and burning out?
Yes → You need the Full Venture Studio. We become your fractional CTO/CMO, handling architecture, marketing, and strategy so you can focus on building.
The Rescue Process
- 1Diagnostic
- 2Report
- 3Implementation
- 4Growth
Architecture Health Check
Codebase audit, architecture assessment, tech debt analysis, deployment pipeline review. Delivered as a prioritised remediation roadmap.
Marketing Diagnostic
Positioning assessment, audience analysis, channel strategy, GTM audit. Delivered as a prioritised marketing roadmap with KPIs.
Fractional CTO / CMO
Ongoing technical or marketing leadership on a fractional basis. Architecture decisions, tech strategy, marketing operations — without the full-time hire.
Full Venture Studio
Complete end-to-end partnership. Architecture + development + marketing + strategy. We operate as your extended founding team.
Get a Diagnostic First. We'll Tell You What to Fix.
Book a free 30-minute discovery call. No commitment, no fluff — just honest advice from people who understand vibe-coded codebases.